Rule of 40 benchmarks.
Every Rule of 40 observation across 6 reports. Newest first.
All reports
2025 SaaS Benchmarks Report by High Alpha
High Alpha's 2025 SaaS Benchmarks Report analyzes 800+ SaaS companies, revealing a decisive shift from AI experimentation to operationalization (Operation AI).
KeyBanc Capital Markets & Sapphire Ventures 2025 SaaS Survey: AI-Driven Growth & Profitability Focus
The 16th annual KeyBanc-Sapphire Ventures SaaS survey reveals a market inflection toward profitable growth, with median ARR growth rebounding to 20% in 2025 and
ICONIQ Enterprise Five: Key Performance Indicators for Software Companies in 2025
ICONIQ presents the Enterprise Five framework—five core metrics for evaluating software company performance in an AI-transformed landscape. The analysis reveals
State of Software 2025: Rethinking the Playbook - Annual Topline Growth and Operational Efficiency Report
ICONIQ's comprehensive analysis of 127 software companies reveals that efficient growth has become the primary valuation signal, with the Rule of 40 emerging as
2025 B2B SaaS Performance Metrics Benchmarks Report
This comprehensive benchmarking report analyzes 583 B2B SaaS companies across seven key performance dimensions, revealing that median growth rates declined to 2
SaaS Valuation Multiples: 2015-2025 Q4 2024 Update and 2025 Outlook
This comprehensive analysis tracks SaaS valuation multiples across listed companies and M&A transactions from 2015-2025, showing recovery to 7.4x EV/Revenue in