Building Adaptable Teams in Rigid Environments: Lessons from Obama's U.S. Digital Service

Janine Gianfredi, marketing chief at the U.S. Digital Service and former head of marketing for Google X, shares insights on cultivating adaptability in teams operating within regulated, bureaucratic environments. She identifies key traits of adaptable professionals—stubbornness, optimism, supportiveness, and comfort with diversity—and explains how these qualities enable teams to navigate constraints while maintaining momentum toward their goals.