Tomasz Tunguz (Theory Ventures) · 2026-03-07 · 89d

AI Commoditization and the Collapse of Net Dollar Retention in SaaS

Analysis of 374 quarterly observations from 25 public software companies reveals declining net dollar retention (NDR) from 125% in 2022 to 112% in 2025, with the bottom quartile falling below breakeven at 101% NDR in Q1 2026. Simple, commoditized products like Zoom (98%), Asana (96%), and Bill.com (94%) face accelerating losses from macro pressure, competition, and AI-driven alternatives. The 'Sword of Damocles' threatens even market leaders, as seen in GitHub Copilot losing share to Claude Code and OpenAI Codex within six months of their launch.

12 metrics· Cited 0× in the knowledge base ·Open source ↗

Metrics in this report

Annual Revenue Loss Rate

4%

annual

at 96% NDR

Asana Revenue Growth

9%

actual

Asana Q4 FY2026

Combined Competitor Growth

100000users

minimum

Claude Code & OpenAI Codex within 6 months of launch

GitHub Copilot User Base

20million users

absolute

at peak before competitive launches

Net Dollar Retention

125%

median

25 public software companies in 2022

Net Dollar Retention

112%

median

25 public software companies in 2025

Net Dollar Retention (25th percentile)

106%

p25

public software companies in 2025

Net Dollar Retention (25th percentile)

101%

p25

public software companies in Q1 2026

Net Dollar Retention - Asana

96%

company-specific

Asana Q4 FY2026

Net Dollar Retention - Bill.com

94%

company-specific

Bill.com (2026)

Net Dollar Retention - Zoom

98%

company-specific

Zoom Technologies (2026)

Revenue Acquisition Growth Required

13%

minimum

to achieve 9% total growth at 96% NDR