Maven Learn More (appears to be internal/educational platform content) · 2015-10-08 · 3891d

Managing Product Feedback at Scale: Kenneth Berger's Framework for Slack's Growth

Kenneth Berger, Slack's first product manager, shares strategies for prioritizing feedback during rapid growth from 100,000 to 1M+ daily users. He emphasizes pursuing company goals over metrics, establishing clear priorities, and using scientific hypothesis-testing to make data-driven decisions rather than reacting to easily accessible feedback channels.

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Metrics in this report

Daily Active Users at Slack (Berger's start)

100,000users

baseline

Slack in June 2014

Daily Active Users at Slack (Year 1 end)

1,000,000users

achieved

Slack within first year of Berger's tenure