onlycfo.io · 2025-06-26
· 343d
Cloud's Biggest Winners & Losers: Revenue Multiple Changes and Growth Importance in 2025
The article analyzes YoY revenue multiple shifts across 75 public cloud companies, identifying Rubrik as the biggest winner (jumping from 32nd to 8th in valuation rank) and Braze as the biggest loser. The author argues that high revenue growth remains the dominant driver of SaaS valuations, with growth being 2.7x more important than profitability for late-stage companies, especially as market uncertainty decreases.
Metrics in this report
Growth vs. Profitability Importance Ratio
2.7multiple
Relative importance weight in late-stage SaaS valuation determination
High-Growth SaaS Company Prevalence
5percent
Percentage of public SaaS companies with >25% revenue growth
Revenue Multiple (NTM EV/Revenue)
13.1multiple
best-in-class
Rubrik (highest ranked, 8th position out of 75 cloud companies)
Revenue Multiple (NTM EV/Revenue)
2.0multiple
Jamf (lowest ranked, 65th position out of 75 cloud companies)