cloudedjudgement.substack.com · 2020-11-06 · 2036d

Clouded Judgement: SaaS Valuation and Earnings Analysis (November 2020)

Weekly analysis of SaaS company earnings, valuation multiples, and operating metrics showing median EV/NTM revenue multiple of 16.5x with significant dispersion based on growth rates. Presents detailed benchmarks across 16 public SaaS companies with performance data, highlights top valuation multiples, and discusses M&A activity including Coupa's acquisition of Llamasoft and Ping Identity's acquisition of Symphonic Software. Demonstrates divergence between high-growth premium multiples (32.5x median for >30% growth) and low-growth valuations (8.1x median for <15% growth).

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Metrics in this report

CAC Payback Period

26months

median

Public SaaS companies on gross margin-adjusted basis

EV / NTM Revenue Multiple

16.5multiple

median

Public SaaS companies as of November 2020

EV / NTM Revenue Multiple

32.5multiple

median

High-growth SaaS (>30% NTM growth)

EV / NTM Revenue Multiple

16.6multiple

median

Mid-growth SaaS (15-30% NTM growth)

EV / NTM Revenue Multiple

8.1multiple

median

Low-growth SaaS (<15% NTM growth)

Free Cash Flow Margin

5percent

median

Public SaaS companies

G&A % Revenue

17percent

median

Public SaaS companies

Gross Margin

73percent

median

Public SaaS companies

LTM Revenue Growth

31percent

median

Public SaaS companies

NTM Revenue Growth

20percent

median

Public SaaS companies

Net Revenue Retention

117percent

median

Public SaaS companies

Operating Margin

-15percent

median

Public SaaS companies

Operating Margin

-23percent

median

Top 10 highest-valued SaaS companies by EV/NTM revenue multiple

R&D % Revenue

25percent

median

Public SaaS companies

S&M % Revenue

43percent

median

Public SaaS companies