Clouded Judgement
Weekly update on cloud software company valuations and trends showing overall median multiples have fallen below pre-COVID levels while high-growth software remains elevated at 52% above pre-COVID highs. Morgan Stanley CIO survey highlights robust software spending expectations (+5.0% in 2022), continued cloud migration (25% of workloads currently in public cloud, expected to reach 44% by 2024), with security software and cloud computing as top defensive IT priorities. Operating metrics analysis reveals median NRR of 119%, CAC payback of 25 months, and a Rule of 40 framework for evaluating SaaS health.
Metrics in this report
25months
median
Public SaaS companies on gross profit basis
4.5percent
average
Pre-2020 benchmark from Morgan Stanley
5.0percent
target
2022 forecast from Morgan Stanley 4Q21 CIO survey
22.0multiple
median
SaaS companies with >30% projected NTM growth
4.5multiple
median
SaaS companies with <15% projected NTM growth
9.5multiple
median
SaaS companies with 15-30% projected NTM growth
10.5multiple
median
Public SaaS companies
33.1multiple
median
Top 5 highest-valued public SaaS companies
3percent
median
Public SaaS companies
19percent of revenue
median
Public SaaS companies
74percent
median
Public SaaS companies
34percent
median
Public SaaS companies
25percent
median
Public SaaS companies
119percent
median
Public SaaS companies
-19percent
median
Public SaaS companies
25percent of total application workloads
median
Current state as of 4Q21 CIO survey
44percent of total application workloads
target
CIO expectation by end of 2024
26percent of revenue
median
Public SaaS companies
45percent of revenue
median
Public SaaS companies