CFOs Are Killing My Deals! How CFOs are thinking about software purchases today

CFOs have dramatically increased scrutiny of software purchase decisions, moving away from growth-at-all-costs spending to rigorous ROI analysis and cost control. The article provides a detailed framework of questions CFOs should ask when evaluating tool purchases, including need validation, vendor selection, hidden costs, and pricing mechanics. The shift reflects broader market changes where profitability has become equally or more important than growth in valuation multiples.