Top 10 Year One SaaS Mistakes to Avoid
Jason Lemkin shares 10 critical mistakes made during his SaaS company's first year, including launching too early, insufficient market diligence, under-raising capital, and scaling inefficiently. Each mistake is framed as avoidable and includes insights on better approaches such as hiring multiple sales reps simultaneously, recognizing repeatable customer patterns early, and balancing short-term execution with long-term strategy. The post emphasizes that these lessons, learned through survival and eventual success, can help other founders avoid similar pitfalls.
Metrics in this report
50%%
shortfall
Year 1 SaaS company revenue target vs actual
$1 Million to $5 Billion$
2006 to 2023
Market expansion illustrating long-term opportunity
$500,000$
additional capital needed
Needed to reach Series B after under-raising in Series A
$2,000,000 to $4,000,000$
range of forgone capital
Additional funding offered but declined in Series B round