      SaaStr · 2015-09-01
      · 3929d
    

How to Successfully Source Your First 2 Sales Representatives

A guide for SaaS founders on hiring their first sales representatives, covering 5 key strategies: using paid recruiters, having candidates demonstrate product passion via video, requiring 2+ years of relevant SaaS experience at similar deal sizes, prioritizing complexity expertise over domain expertise, and thoroughly checking references from both managers and customers.

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Metrics in this report

Initial Customer Closes by Founder

10customers

approximately

before hiring first sales rep

Minimum Account Executive Experience

18months

minimum

for first sales rep role requirement

Minimum Sales Experience

2-3years

minimum

for first SaaS sales hires at similar ACV

Sales Rep Evaluation Period

1sales cycle

minimum

to demonstrate ability to close deals