      Tomasz Tunguz Blog · 2015-08-26
      · 3935d
    

SaaS Purchasing Behavior: Four Key Insights from Okta's Business at Work Report

Tomasz Tunguz analyzes Okta's Business at Work report to identify macro shifts in SaaS adoption patterns. Key findings include the consistency of 14 SaaS applications across companies of all sizes, departmental adoption patterns with collaboration tools leading, growing mobile usage, and the rapid rise of developer-focused SaaS products.

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Metrics in this report

Average SaaS Applications per Company

14applications

modal/typical

Companies of all sizes (1-4,000+ employees)

Consumer Mobile Usage

70+%

range

Ecommerce and messaging products

Exclusive Mobile-Only Users

2.5%

point estimate

SaaS end users

Mobile Login Penetration

20%

minimum

SaaS end users