SaaStr · 2013-08-23 · 4668d

SaaS Revenue Analysis: Inc. 5000 2013 Rankings and Growth Trajectories

Jason Lemkin analyzes the 2013 Inc. 5000 list to identify high-growth SaaS companies and their revenue trajectories, using audited GAAP financials as a proxy for real performance. The analysis reveals accelerating SaaS growth across diverse verticals including AdTech, mobile enterprise, marketing automation, and cloud infrastructure. Key finding: Current ARR is estimated 50-150% higher than reported 2012 GAAP revenues, suggesting explosive ongoing growth in leading companies.

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Metrics in this report

Acquia Revenue Growth 2009-2012

3131%

actual

Drupal-based SaaS, $1.4M to $45.4M

AdRoll 2012 GAAP Revenue

34.1$M

actual

AdTech vertical

AdRoll 3-Year Revenue Growth

15065%

peak

AdTech SaaS from $0 baseline

Datto Revenue Growth 2009-2012

3101%

actual

Cloud backup and DR, $786k to $25.2M

Kony 3-Year Revenue Growth

7700%

high

Mobile enterprise apps

Rocket Fuel 2012 GAAP Revenue

106$M

actual

Big-data ad tech buying

SaaStr Monthly Viewers

300000users

actual

SaaStr platform across all channels at one-year anniversary