First Round Capital · 2015-02-04 · 4137d

Four Leadership Lessons from SinglePlatform's $100M Exit

Wiley Cerilli, founder and CEO of SinglePlatform (acquired by Constant Contact), shares four critical lessons that defined his journey building the company from napkin sketch to successful exit in just over two years. The letter emphasizes team building, execution, inspiration, and celebration as the core pillars of effective startup leadership.

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Metrics in this report

CEO Time Allocation to Talent Improvement

60%

reported

SinglePlatform CEO time allocation

Company Exit Valuation

100$M

acquisition price

SinglePlatform acquisition by Constant Contact

Time from Founding to Exit

2+years

just over

SinglePlatform development timeline