SaaStr · 2023-08-15 · 1023d

Outside CEO Compensation Structure: Equity, Cash, and Total Dilution Analysis

This article outlines typical compensation packages for non-founder CEOs joining startups, covering equity expectations (4-8%), cash salary ranges ($250k-$500k+ OTE), and hidden dilution costs from new management hires and expanded option pools. The author emphasizes that total equity dilution often exceeds the CEO's direct grant due to associated hiring and team expansion.

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Metrics in this report

Management Team Dilution

5%%

typical estimate

New management team brought by outside CEO

Outside CEO Base Salary - Early Stage

$250,000$

straw-man assumption

Early-stage startups plus bonus

Outside CEO Equity Grant - Early Stage

6-8%%

typical range

Early-stage startups

Outside CEO Equity Grant - Mid Stage

4-5%%

typical range

Mid-stage startups

Outside CEO OTE - Post Large Round

$500,000$

maximum threshold

After significant fundraising rounds

Outside CEO Salary - Post Large Round

$350,000-$400,000$

minimum expectation

After $15m-$20m+ rounds

Stock Option Pool Expansion

8-10%%

typical range

Additional option pool for new hires