tomtunguz.com · 2012-11-05
· 4959d
Mobile OS trends in five charts
The article analyzes the competitive dynamics between iOS and Android in the mobile device market, showing that while Android has captured 75% market share in devices, Apple reaps 71% of mobile hardware profits through a differentiated pricing strategy. The analysis reveals how Apple competes across all price points while maintaining superior margins, and discusses the potential for significant growth in Android tablets.
Metrics in this report
Device Cumulative Shipments
191millions
iOS cumulative shipments as of May 2011
Device Cumulative Shipments
95millions
Android cumulative shipments as of May 2011
Market Share
75percent
Android mobile device shipments relative to total market
Profit Share
71percent
Apple mobile hardware profits relative to total mobile hardware profits