Musings on Markets: Disrupting the IPO Process
This article examines the traditional banker-led IPO model versus direct listings, arguing that investment banking services have become less valuable as market conditions have changed. The author contends that large, well-known companies should consider direct listings to avoid underpricing losses, while acknowledging that smaller companies may still benefit from banker guidance.
Metrics in this report
15percent
median
Median price jump from IPO offer price to first-day closing price
3-8percent
range
Banking fees as percentage of IPO proceeds; higher percentages for smaller issuers
700million USD
median
Median post-money market cap of IPOs in 2019, per EY
84percent
Price jump from offer to first day of trading
72percent
Stock price jump from offer price to end of first trading day
105million USD
Total banking fees for Uber IPO; Morgan Stanley claimed approximately 70% of these fees